Animated explainers that help you make more sales

You’ve developed a remarkable product. Now make it obvious to your audience.

Does your audience understand the true value of your product?

Don't miss out on sales. Become the obvious solution with an Obvious Explainer.

What are Obvious Explainers?

They’re highly focused

We develop a highly focused script that forms strong foundations for success
with your animation

They’re gloriously bespoke

You need to build your brand using your distinctive assets. Our design experts will ensure your brand has never looked better.

They’re fully managed

We manage everything. Get full visibility and provide feedback at every stage, ensuring you get exactly what you want

They’re an affordable investment

We will deliver a high quality piece of media that is multi-purpose and good for the long term. 

They get put to use

We’ve delivered hundreds of projects, helped customers build their brand and make sales. 

Obvious Explainer examples

Classic explainer example

Character driven explainer example

Premium plus explainer example

Classic explainer example

Meet The Team

Amir Bazrafshan

Head of Messaging and Strategy

Amir is your script and messaging expert. With 20 years of experience in marketing, he will help to ensure that the value that your product offers is both clear and compelling to your target audience.

Nate Wisniewski

Head of Design

What Nate doesn't know about design, isn't worth knowing. Nate will ensure that your Obvious Explainer is eye catching, engaging and 100% on brand. His work will help your audience to learn more about your product and become more familiar with your brand.

Chris Dabbs

Senior Animator

Chris is an animation ninja. His work will bring everything to life. Chris has extensive experience in creating highly engaging, quality animations. You really couldn't be in better hands.

Our easy 3 step process

It's never been easier to get quality video ads that help to increase conversions


We learn about your ICPs pain
points and how key features of your
solution solves them.


We deliver your script and
storyboard. Make as many changes
as needed before we animate.


You get your video file, ready to be
downloaded and put to work!

What customers say
about working with us

"The content ApricotBox delivers has been fundamental in helping us engage with our audience and increase "brand awareness" on social media. The service is very easy and the team are friendly and helpful."

Alice Barrett

Marketing Manager, Oliver Wight

"Without ApricotBox, we would quite simply not publish video content of the same quality, in the same volume or at the same frequency."

Peter Elgar

Director of Marketing, HPS Solutions

"Engagement with our videos on LinkedIn is 30% higher than any other type of article that we post."

Natalie McLeod

Marketing Manager, 15below

Our packages

Whether you want a classic explainer, something character driven
or the full monty, we've got you covered!

Character driven explainer


plus VAT

Includes animated characters
Eye catching motion design
Background music
Professional voice over
Bespoke animation
Includes full pre-visualisation
Highly focused script
Ideas on how to use video
Stress free, easy process

Package available for a limited time

Most popular

Classic explainer


plus VAT

Classic explainer style
Eye catching motion design
Bespoke animation
Background music
Professional voice over
Includes full pre-visualisation
Highly focused script
Ideas on how to use video
Stress free, easy process

Package available for a limited time

Premium plus explainer

£12 997

plus VAT

Character driven animation
Complex scenes
Custom branded assets
Access to design source files
Video kick off meeting...
Professional sound design
Professional voice over
Hand-drawn backgrounds
Stress free, easy process

Package available for a limited time

You can also email or call using the details below!

0115 772 2032


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